Associate Director, Digital Channel Strategy

• A leading pharmaceutical company is hiring an Associate Director of Channel Excellence to guide omnichannel initiatives and digital strategy execution. This Japan-based role is part of a cross-functional digital marketing division and will focus on delivering patient and HCP engagement through data-driven innovation.

Client Details

• The company is a global pharmaceutical business with a strong presence in Japan and a centralized digital marketing group. This role is positioned within a Squad structure to support agile decision-making and collaboration with global and local teams.

Description

• Lead strategy and execution for digital assets including patient websites, HCP portals, and recruitment platforms

• Oversee consumer digital marketing initiatives and prioritize projects based on business impact

• Generate actionable insights from user data, analytics, and direct feedback to refine marketing performance

• Collaborate with global headquarters in English to launch and optimize digital systems and solutions

• Manage cross-functional squads with marketing, IT, and commercial stakeholders

• Guide platform development using HTML, CSS, and JavaScript

• Operate digital analytics and marketing technologies; drive the PDCA cycle for continuous improvement

Job Offer

• The successful candidate will receive a competitive salary package, flexible working arrangements, and the opportunity to work closely with both local and global stakeholders in a digital-first environment.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Ed Marsden on +813 6832 8981.

• Experience managing websites or digital products from planning to post-launch operations

• Background in digital marketing with SEO, paid media, A/B testing, and CRO

• Ability to extract business insights from data and convert them into marketing actions

• Bilingual fluency in Japanese and English, including global meeting facilitation and material development

• (Preferred) Familiarity with pharmaceutical marketing channels for HCP engagement