CR/158290 | CRM Administrator (FX)

Company and Job Overview
Our client is an award winning, rapidly expanding, licensed Multi-Asset CFD Broker is seeking a driven and dynamic CRM Administrator to join their expert team based in Kuala Lumpur.

Job Responsibilities

• Manage and improve the CRM system to ensure effective data capture, processing, and utilization in line with business objectives. 

• Continuously enhance the CRM infrastructure to support sales and marketing efforts.

• Maintain database accuracy and integrity, implementing data segmentation to enhance targeted marketing initiatives.

• Create and implement personalized campaigns based on customer behavior, preferences, and lifecycle stages.

• Analyze customer data to identify trends and provide actionable insights for sales and marketing improvements.

• Collaborate with marketing, sales, and customer support teams to develop cohesive strategies that enhance engagement and retention.

• Oversee and execute multi-channel campaigns (email, push notifications, in-app messaging) to effectively reach the target audience.

Job Requirements

• At least 2 years of experience in CRM management within the financial services or Forex industries.

• Proficiency in CRM systems, with experience in financial and Forex-focused CRM platforms.

• Previous experience in the FX industry is essential.

• Familiarity with FXBO CRM is advantageous.

• Excellent written and verbal communication skills in English.

• Strong problem-solving skills and data-oriented mindset.

• Proactive, self-driven, and excellent analytical skills.

Benefits

• Competitive salary.

• Opportunity to work in a global, fast-growing organization.

• Friendly, supportive, and professional team.

• Multicultural and diverse environment.

• Full-time employment.

• Annual leave: 17 days in the first year.

• Competitive allowances.

• Medical insurance.

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