Brand Manager - Alcohol Brand

Our client is an esteemed international brand with a portfolio of high-end spirits labels. Known for innovation and quality, they foster a dynamic and collaborative work environment, encouraging creativity and strategic thinking. The company values employees' expertise and provides support for professional growth within the luxury and spirits sector.

Client Details

• Develop and execute engaging marketing campaigns across ATL and BTL channels, including digital, social media, events, and trade.
• Manage brand budget to maximize ROI, optimize campaign spending, and support brand storytelling.
• Work closely with the sales team to enhance market presence through trade marketing programs and establish strong trade partnerships.
• Contribute to product development and manage the brand's portfolio, staying updated on whisky trends and consumer preferences.

Description

• Develop and execute engaging marketing campaigns across ATL and BTL channels, including digital, social media, events, and trade.
• Manage brand budget to maximize ROI, optimize campaign spending, and support brand storytelling.
• Work closely with the sales team to enhance market presence through trade marketing programs and establish strong trade partnerships.
• Contribute to product development and manage the brand's portfolio, staying updated on whisky trends and consumer preferences.

Job Offer

• Competitive salary with performance incentives.
• Opportunities to work with global luxury brands in the premium spirits industry.
• A collaborative and supportive team environment.
• Exposure to influential industry trends and advanced marketing techniques.
• Flexible, hybrid work arrangement.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Nhu Nguyen on +81 3 6832 8943.

• 3+ years in brand management or marketing within the alcohol, or FMCG industry.
• In-depth knowledge of whisky, including different styles and market dynamics.
• Proven success in strategic brand planning and impactful campaign execution.
• Strong financial acumen, excellent communication skills, and the ability to inspire stakeholders.
• Creative problem-solving skills and the capacity to perform under pressure.