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Job ID : 1521435 Date Updated : February 11th, 2025

PR/109050 | Mar Com Specialist Bangalore

Location India, Bangalore
Job Type Permanent Full-time
Salary Negotiable, based on experience

Job Description

Job Title: Mar Com Specialist
Location: Murata, Bangalore, India
Department: Marketing
Reports To: Marketing Team Manager
Experience Require: 5-10 Years
 
Key Responsibilities:
  • Develop and execute comprehensive lead generation campaigns, from strategy creation to performance analysis.
  • Organize and manage marketing events such as exhibitions and webinars to attract and engage prospective customers.
  • Collaborate closely with the sales team to ensure alignment on goals and strategies, focusing on profitability rather than just the number of leads.
  • Coordinate with Points of Contact (PIC) in our headquarters in Japan and regional headquarters in Singapore to ensure cohesive marketing efforts.
  • Build and lead a new marketing team in our Bangalore office, fostering a collaborative and innovative work environment.
  • Analyze campaign performance data to optimize future marketing strategies and improve lead quality.
  • Issue content via 3rd party channels by creating a comprehensive 3rd party channel plan, detailing the types of channels to use and the content to convey.
  • Communicate with 3rd party channel vendors such as magazines, websites, social media platforms, and advertising agencies.
  • Organize information from sales and engineers to effectively convey information through various marketing channels.
  • Adapt new technology to campaigns by identifying cutting-edge marketing technologies, such as AI, through research and interviews.
  • Create a plan to integrate new technologies into our campaigns and evaluate their performance and ROI.
     
Qualifications:
Experience required: 5-10 years in a relevant field.
Educational Qualification: Graduate and/or Postgraduate. A degree in Mass Communication (Mascomm) will be an added advantage.
  • Proven experience in B2B marketing and lead generation.
  • Strong project management skills with the ability to handle multiple campaigns simultaneously.
     
  • Excellent communication and interpersonal skills.
  • Ability to work collaboratively with sales teams and international colleagues.
  • Creative thinker with the ability to develop innovative marketing strategies.
  • Familiarity with the electronic component industry is a plus.

General Requirements

Minimum Experience Level Over 3 years
Career Level Mid Career
Minimum English Level Business Level
Minimum Japanese Level Business Level
Minimum Education Level Associate Degree/Diploma
Visa Status No permission to work in Japan required

Job Location

  • India, Bangalore

Work Conditions

Job Type Permanent Full-time
Salary Negotiable, based on experience
Industry Electric Power, Gas, Water

Job Category

  • Other > Other