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Job ID : 1494552 Date Updated : October 28th, 2024

Marketing Manager - Hardware

Location Tokyo - 23 Wards
Job Type Permanent Full-time
Salary 6 million yen ~ 15 million yen

Work Style

Remote Work and WFH Casual Clothing

Job Description

  • Develop end-to-end marketing plans to synchronize Channel Partner marketing and promotional initiatives across manufacturing, dental, and medical sectors.
  • In charge of regional PR, brand positioning, and awareness initiatives
  • Collaborate with global product marketing, content, and translation teams to deliver content tailored to meet the needs of Japanese customers and partners.
  • Spearhead demand generation efforts, both centrally and with channel partners
  • Develop and implement regional channel programs, and empower channel partners with effective product marketing materials.
  • Engage with customers to gain insights into their usage of products and create new user stories that highlight customer success across diverse industries.
  • Oversee Japanese digital footprint, covering product pages, blog posts, SEO optimization, traffic performance, design elements, A/B testing, and site measurement.
  • Establish and monitor key regional marketing KPIs and OKRs related to channel performance, web traffic, user engagement, and other relevant metrics.

General Requirements

Minimum Experience Level Over 3 years
Career Level Mid Career
Minimum English Level Daily Conversation (Amount Used: English usage about 10%)
Minimum Japanese Level Fluent
Minimum Education Level Associate Degree/Diploma
Visa Status Permission to work in Japan required

Required Skills

  • 5+ years of experience in regional marketing for a global B2B product company
  • Experience across a wide range of marketing disciplines including content development, brand, channel marketing strategies, and demand generation
  • Excellent Japanese and English language skills,
  • Experience using tools like Google Analytics, Website CMS, Salesforce/CRM, Marketing Automation
  • Strong analytical skills to identify trends, opportunities, and issues, and the ability to make data-driven decisions
  • Creative, out-of-the-box thinking
  • Results-driven and willing to go the extra mile to achieve targets
  • Strong team player

Job Location

  • Tokyo - 23 Wards

Work Conditions

Job Type Permanent Full-time
Salary 6 million yen ~ 15 million yen
Industry Hardware

Job Category

  • Marketing and Product Development > Product Planning and Development
  • Marketing and Product Development > Sales Promotion, Marketing Planning
  • Marketing and Product Development > Brand, Product Management

Company Details

Company Type Large Company (more than 300 employees) - International Company
Non-Japanese Ratio Majority Japanese