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A'alda's Founding Thoughts
The pet industry has changed dramatically in recent years. The guard dogs that once lived in our yards have
now live indoors with us.
They are like family members, eating and sleeping together. However, this is still a small world.
Looking around the world, there are still many situations where pets are treated as “objects.
They are not allowed to use public facilities or transportation.
Pets are abandoned when they can no longer reproduce.
The list is endless.
My dog, Den, saved my life.
He taught me so much about the joys of life.
In the process, I also learned about the darkness that lies in the industry.
I learned that we are still a long way from a society where people can live together with pets as partners in the true sense of the word.
That is why we are taking on this challenge.
We will change the structure of the pet industry and provide new value.
We will continue to provide new values to change the structure of the pet industry, to influence public opinion, and to update preconceived notions.
We at A'alda are committed to realizing a world in which people and pets can live happily together with the goal of “Pet to Partner” in mind.
There is no right answer to the relationship between people and pets. However, that does not mean that anything goes. We will continue to propose what we believe is the best lifestyle for people and pets to live happily.
To this end, we at A'alda, through the development of our business, will continue to strive to create an ideal lifestyle for people and their pets.
We will continue to propose what we believe is the best lifestyle for people and their pets to live happily together.
We will make a drastic change in the existing industrial structure,
This is our statement of commitment to society in order to bring about a fundamental change in the existing industrial structure and to improve the quality of life of people.