Uniden Holdings Corporation

Uniden operates with a focus on "connecting," expanding its business globally through its Electronics Division centered on communication technology.

Electronics Division Since the 1980s, the Uniden brand has been synonymous with cordless phones in the U.S. market. Today, the brand offers a diverse range of products, including radios and dash cameras. Uniden also provides marine radios and scanners, further extending its reach globally.

Radio Devices

• Wideband Radio Scanners
  In remote areas abroad, where houses are much farther apart than in Japan, wideband radio scanners are essential. These devices receive real-time weather, disaster, and security information, making them indispensable for self-reliance and security. Uniden holds nearly 100% market share in North America for these products.

• CB Radios
  Uniden’s CB radios, which hold a 50% market share in North America, are popular among long-haul truck drivers for exchanging road, tornado, and emergency information. This product laid the foundation for Uniden’s growth in North America in the early 1970s and remains in high demand today.

• UHF Transceivers
  Uniden's UHF transceivers, mainly marketed in Australia, are used in recreational activities such as snow sports, hiking, and off-road racing. With a variety of colors, they appeal to a broad audience. Uniden holds the No. 1 market share in Australia for both handheld and vehicle-mounted models.

• Marine Radios
  Uniden’s marine radios, equipped with features like satellite-based location transmission and wireless handheld devices, facilitate reliable communication at sea. Currently, Uniden is the sole provider of marine radios for government projects in India, a partnership that sets a strong foundation for expansion in this emerging market.

Automotive Devices

• Radar Detectors
  Uniden’s radar detectors, which alert drivers to speed-tracking devices, are in high demand in North America. The brand’s products gained media attention for their high performance, increasing Uniden’s market share tenfold within a year. Uniden aims to expand sales in this growing market.

• Dash Cameras
  Uniden's dash cameras, widely used in Japan, are also growing rapidly in North America, with sales doubling year-over-year. Although this is a highly competitive market with numerous entrants, Uniden focuses on producing high-quality, affordable options to remain a preferred choice.

Telecommunications Devices

• Cordless Phones
  In the 1980s, Uniden’s cordless phones became immensely popular in North America, and today, Uniden holds the top market share in Australia. Known as the go-to brand for cordless phones, Uniden aims to further expand its market share with ongoing product development and strategic marketing initiatives.

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